What is it?
Share N Wear is a social fashion network, where users can give and receive styling advise from friends. Each user will have a virtual wardrobe where they can upload images of the clothes that they own in their real wardrobe. Share N Wear will be based on a mobile and web platform.
How did it all happen?
This is Roxy's idea and as I said in my previous posts I teamed up with her to work on this idea for the E-challenge. Nele joined us a couple of weeks later. It is so weird how I ended up working with Roxy. I remember just before university started, Roxy posted on the TE Facebook group saying she is looking for co-founders to work on a fashion idea. I saw it and ignored it because I was lacking confident at the time even though fashion is one of my passion. But I don't think she mentioned that it was virtual wardrobe idea. She told me about this idea later on when we officially met and started talking in university.
|An example of the avatar-by Nele|
Share N Wear wasn't the first name we came up with. There were a few; Style Me, Me & my Wardrobe, Dress me and some others which I've forgotten.
I told my boyfriend about this idea and that we were struggling to think of a good name for it. As usual my boyfriend used his creativity and came up with Wear and Share. I thought that was a great name and the girls liked it too. We later changed it to Share N Wear because the order of the concept is sharing the clothes first then the user will wear it.
E-challenge was split into two phases; first was to do a 5 minute pitch which took place in October and second was to write a business plan and pitch about it which took place in December. We took part in both and didn't win any of the phases =(
However, we did better in the second phase as we were more prepared and made an effort with our outfits. Nele made some really good mock ups; she made an avatar of each of us and we dressed exactly same as them at the 2nd phase. Tim Barnes (the judge) noticed it, he was like "you're wearing what the avatars are wearing" Lol.. See below (there's an error, I couldn't find the one Nele made for me. I didn't wear that red jacket and those brown boots. I was wearing a cream blazer and black thigh high boots.);
|A shot of our temporary website with mock ups|
Please check them out:
Post E-challenge/ our next steps
We have found a developer to create his social network so watch this space!
We are negotiating with fashion brands to use our platform and promote their clothes.